Content Marketing Services in Ottawa, Toronto - Accel Web Marketing

Content Marketing Services

We work with you to develop useful content like White Papers, Infographics, Case Studies and more; which in turn helps attract, engage and close more customers

Why Content Marketing?

content marketing components

Unless you’re a world-recognized brand, nobody is searching for your company by name.

In 2016, you need to attract customers at the Awareness Stage, where you answer questions about the problems they’re experiencing. This leads them into the Consideration Stage, where they consider your solution among others, and ultimately the Decision Stage, where they decide whose solution to buy.

If you’re with them from the start and answering their questions before they even know about your solution, they are twice as more likely to purchase your product over a competitors.

Content Marketing in Action

Blog
Social Media
Press Releases
Gated Content
Email
Video

How we do it

Identify the Questions that Need to be Answered
Identify the Questions that Need to be Answered
Your content needs to be relevant to your customers or audiences needs, wants and concerns.
Decide How to Best Answer the Questions
Decide How to Best Answer the Questions
What kind of content would be best? Infographic, Blog article, slide show...
Determine the Path for People to Acquire the Content
Determine the Path for People to Acquire the Content
How will people find your content? Social, paid ads, industry blogs, email?
Provide the Answers
Provide the Answers
Create, publish and promote it.

Let us help you with your next Content Marketing piece

Free Consultation - Contact us Today →

The reporting is very thorough. Every month we see what our money is going towards and the metrics we need to justify it.

- Cody Harris, Frederick Thompson International