Running an ecommerce store can be fun and challenging. You are always looking to increase sales, optimize ads, and increase brand authority.
How you advertise can have great impacts not only on the number of orders but also the size. But where do you advertise?
Social media offers a unique opportunity to get your brand inside your customer’s social circles, and depending on what you are selling certain social networks could pay off more.
Check out the following infographic, looking at Shopify’s referral traffic and conversion data for some insight/ideas: